Monday, 30 March 2015
It's easy to assume that some types of people will typically just use one type to device to find you but research shows that 90% of people use multiple screens sequentially to accomplish a task over time. The average person uses a combination of 3 different screens every day and smartphones are the most common starting place for online activities.
Wednesday, 25 March 2015
We work with a variety of clients within a number of industries and we see day-in, day-out the value of ranking your website towards the top of the first page on the major search engines. It's a game changer.
The first area to work on is identifying the keywords and phrases that are going to bring you valuable traffic. Terms related to your brand are vital and if your website is well structured, that should be relatively straight forward, especially when combined with a location. The terms which will make a difference for you and bring new enquiries in to the business are those related to your products or services and this is where you need to invest in resource; either internally or externally but it requires time and logic.