Facebook has made it easier for smaller businesses to utilitise their pages for promotions, brand awareness and introducing new products.The site no longer requires promotions to be exclusively administered through apps; now, they're allowed to be administered on Pages, as well.
What does this mean for your company's Facebook page? It means if you run a promotion on your page, to enter users/customers can:- Post on the page or comment/like the page post
- Message the page to enter
- Vote for something via the 'like' button
