Whilst this is great for Apple shareholders, the opportunity actually extends to every business. More and more people are switching to smart phones and tablets and this is resulting in more and more visits to websites taking place from mobile devices. As a result, there are many opportunities to reach your target market which simply didn't exist before - from location based searches, general surfing, apps and of course social media.
Here's an interesting infographic which demonstrates the potential in this area:
As always, if you'd like to discuss how to maximise your marketing efforts via mobile or other means, get in touch:
Chris Lunn, Managing Director
01344 555 123 / Digity, Marketing Consultancy